Theme Development

What is meant by thematic restaurant?

A theme restaurant is a restaurant that has a distinct theme in its décor, name, food or any combination of these. Many theme restaurants can be found throughout the world, with themes such as medieval time periods, jungles and famous individuals.

Commonly located in tourist areas, theme restaurants often cater to tourists’ desire to eat at novel or unique establishments.

One aspect of a theme restaurant that sets it apart from other restaurants is the fact that the theme is present in every aspect of the restaurant. The theme decorations are present outside, in the lobby area, where customers eat, in the serving pieces, in the food and even in the bathrooms. An exaggerated and extravagant portrayal of the restaurant’s theme is what draws many people in to eat. This type of restaurant usually requires a large investment of capital, so owners expect to draw large crowds based on the theme.

How do you write a restaurant concept?

• Your restaurant’s name.
• Menu design and descriptions of dishes.
• Style of service (e.g. fine dining, bistro, family style, buffet, food truck, etc.)
• Décor and overall ambiance.
• Background music or vibe.
• Floor plan, number of tables.
• Restaurant location.